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	<title>Fused Network's Blog &#187; Development</title>
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	<link>http://blog.fusednetwork.com</link>
	<description>Communication really is everything.</description>
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		<title>Fused Network 101</title>
		<link>http://blog.fusednetwork.com/2009/07/20/fused-network-101/</link>
		<comments>http://blog.fusednetwork.com/2009/07/20/fused-network-101/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 00:10:36 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=166</guid>
		<description><![CDATA[After what seems like months of radio silence on the ol&#8217; fused network blog I thought I would open up with both an extremely sensitive topic: Fused Network&#8217;s past, present and future. As with anything I write, I&#8217;m sincere in my statements that if this were a public firm with shares I would have as [...]]]></description>
			<content:encoded><![CDATA[<p>After what seems like months of radio silence on the ol&#8217; fused network blog I thought I would open up with both an extremely sensitive topic: Fused Network&#8217;s past, present and future. As with anything I write, I&#8217;m sincere in my statements that if this were a public firm with shares I would have as a leader been ousted long ago: If not for the marketing team screeching for my head (“Everything needs painted with rose-colored windows, pronto! The grass is green David, even if it&#8217;s covered in manure!”) or investors cutting us off at the next corner in an attempt to maximize profit instead of sticking to our guns and going for the throat with &#8220;quality, not quantity&#8221; and endeavoring to create one of the most socially conscious firms on the planet. </p>
<p>Luckily we&#8217;re 100% bootstrapped and flush with investments from people who actually matter to us: <strong>Our clients. </strong></p>
<h2>The past</h2>
<p>During the past few years we&#8217;ve rather quickly scaled the wall in the web hosting world. By any comparison we&#8217;re still extremely small in the hosting ecosystem but we&#8217;re continuing to grow despite the often quoted concerns of a recession: What recession? Luckily we&#8217;ve had an exceptional group of people who we&#8217;ve worked with  (again, our clientbase is fantastic) on a daily basis that have touted the Fused &#8216;horn&#8217; despite some of our shortcomings: At points I&#8217;m sure they&#8217;ve had more faith than myself! </p>
<p>If we really considered all of the speedbumps we&#8217;ve endured this would be referred to as &#8216;offroading to success&#8217; instead of the road to success. Nonetheless with perseverance and our noses to the grindstone we&#8217;ve successfully kept things in working order &#038; for the most part flawless.</p>
<p>I was about to write that our past would be considered easier in comparison to what we&#8217;re up against as far as planning &#038; development go and then I recalled the days when I ate with cardboard cutlery and &#8216;soup&#8217; and &#8216;soup&#8217; were the two choices to decide between for lunch &#038; dinner. Okay, so the past was rather arduous if anything but the days ahead will be short of easy.</p>
<h2>The present</h2>
<p>We&#8217;re currently spending every waking moment on the hiring process. I recently made the move out to Vancouver largely to take advantage of the bigger &#8216;geek&#8217; crowd and open-source friendly ecosystem out here. If the size of the &#8216;vanlug&#8217; crowd is any reflection of the teeming applicant pool, we&#8217;ll do swell. I&#8217;m currently parsing through over 250+ applications for a recent support &#038; system administrator position at Fused Network. Now&#8217;s the time for us to invest in infrastructure, backend and begin really working on client acquisition once we&#8217;ve filled up some more positions. At this point I&#8217;ve held off on advertising to allow us to continue to offer the same level of service without overloading our existing team.</p>
<p>Although it&#8217;s not the sole issue we face, finding applicants who fit the description of the type of people we want working at Fused Network is difficult. There&#8217;s a very rare breed of people that we&#8217;re willing to hire and sifting through the hundreds of resumes is probably the most difficult task I&#8217;ve ever been delegated. I&#8217;ve spent years building up this clientbase and even though I can be my own worst enemy at times, there&#8217;s a level of service I want to retain on a permanent basis. Luckily (if it can be defined as that) there&#8217;s a lot of highly qualified people out there looking for work and we&#8217;ve just got to find them.</p>
<h2>The future</h2>
<p>We&#8217;ll be opening a bunch of new points of &#8216;presence&#8217; in the future that you can look forward to wielding, alongside a small content delivery network we&#8217;re slowly building. In 4th quarter 2009 we hope to open up additional infrastructure in Vancouver, Toronto and potentially a second location in Chicago. The intention is to migrate most of our Los Angeles equipment to Vancouver initially, with the latter points being opened shortly thereafter with new gear primarily for shared hosting &#038; some virtualized offerings we&#8217;ll be adding to the mix.</p>
<p>Right now our goal is to add significant amounts of infrastructure in Canada: As much as we&#8217;re a global company, having the infrastructure within a quick flight will make expansion significantly easier. I&#8217;m the &#8216;hands-on&#8217; type of guy when it comes to ensuring everything is perfect and often want to be on-site for even the smallest changes and construction. You would be surprised at how well I can micromanage a team, just ask Matt! </p>
<p>With the future comes a number of new projects &#038; endeavors. Our areas that we&#8217;ll be concentrating on in short order are support, launching additional documentation and working on building additional &#8216;community&#8217; measures. Once those basic facets of the foundation are out of the way we&#8217;ll begin working on new services, offerings and completing upgrades to our existing infrastructure.</p>
<p>We&#8217;ve got idle hardware awaiting some MySQL clustering functionality and within two months we should have some dedicated SSD machines online serving 100% MySQL only to open up some extremely delicious performance for databases. The days ahead are looking mighty fine from a technical standpoint.</p>
<p>Last but not least I want Fused Network to be one of the most socially conscious firms on the planet. Our &#8216;together&#8217; program has been moving along swell but more backend needs put in place to truly make use of your referrals for the greater good. The intention at this point is to add the ability to &#8216;forward&#8217; payments to a community group on Kiva so we can begin offering microloans to those out there that need it, of course the people the funds are delivered to will be decided by you that contribute with your referrals. Even better, we&#8217;ll be sponsoring some additional local charities, open source projects and food banks with more funds than ever. There&#8217;s tonnes of need and we&#8217;re going to do every little bit we can to continue ensuring it&#8217;s met with your help.</p>
<p>All-in-all, Fused Network is in a great position despite a couple of small bumps. There&#8217;s no one else I can thank more than each and every one of you as clients for continuing to support us, have faith in us and be there every step of the way. A big thank you from all of us at Fused for being there, we&#8217;ll continue to do the same for you.</p>
<p><strong>Want some additional insight on the ongoings of Fused Network?</strong><br />
Follow <a href="http://www.twitter.com/davidandgoliath">@davidandgoliath</a> on twitter (my personal account) and our <a href="http://www.twitter.com/fusednetwork">@fusednetwork</a> account otherwise you&#8217;ll miss out.</p>
<p><strong>Enjoying what we offer thusfar?</strong><br />
Post a review of our services on <a href="http://www.hostjury.com">Hostjury</a>, <a href="http://www.gigpark.com/businesses/fusednetwork">GigPark</a> and tell some friends about us. It goes a long way toward helping us keep your services rolling without a hitch and allows us to continue building our team. </p>
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		<title>The Economy of Community: Local and your business.</title>
		<link>http://blog.fusednetwork.com/2009/03/10/the-economy-of-community-local-and-your-business/</link>
		<comments>http://blog.fusednetwork.com/2009/03/10/the-economy-of-community-local-and-your-business/#comments</comments>
		<pubDate>Tue, 10 Mar 2009 06:05:13 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[global market]]></category>
		<category><![CDATA[local economy]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=164</guid>
		<description><![CDATA[I often see bumpers of Japanese and Korean cars riddled with &#8220;Still have a job? Keep buying foreign&#8221; and reading websites saying we should concentrate on buying local to support those around us. Not that I disagree with either statement, but I think we can do better. The economy and it&#8217;s problems are especially apparent [...]]]></description>
			<content:encoded><![CDATA[<p>I often see bumpers of Japanese and Korean cars riddled with &#8220;Still have a job? Keep buying foreign&#8221; and reading websites saying we should concentrate on buying local to support those around us. Not that I disagree with either statement, but I think we can do better. The economy and it&#8217;s problems are especially apparent in downtown Toronto where every winter there&#8217;s numerous windows riddled with &#8216;For rent &#038; lease&#8217; signs, this year a significant number more. Yet despite the seemingly more frequent closures there&#8217;s a significant number of businesses that are improving. </p>
<p><strong>The downside of this contraction</strong><br />
The downside of an economic contraction like the one we&#8217;re undergoing now isn&#8217;t that it&#8217;s necessarily a bad thing, in fact for the most part it&#8217;s great. Inflation tends to decrease and goods return to their affordable pricing, rent tends to remain the same and we go on with life. In this particular instance though a large part of the contraction is directly the result of a housing bubble bursting &#8212; things will be slightly different this time around. We haven&#8217;t seen rent prices decrease as rapidly as they should have been because people are still locked into mortgages and financing that&#8217;s priced higher than the property they own; As a result they need to retain similar pricing structures for rentals as they had prior to the &#8216;burst&#8217;, inflicting significant amounts of pain on their own tenants whose clientbases are dwindling slightly. Many tenants are simply walking away or stepping out when their lease expires instead of continuing onwards &#8212; they can&#8217;t get their landlords to agree to decrease on the price and the landlords simply can&#8217;t afford to reduce it any further.</p>
<p><strong>But, despite all the bad.. </strong><br />
Despite the slight squeeze in the economy, a large number of businesses are wielding the recession to their advantage. Winter has always meant downturns and slower growth in most industries but that doesn&#8217;t have to be the case &#8212; with the internet, local community and a hint of advertising your growth can still steadily increase. I recently read of a coffee shop that had increased their business several thousand percent by using twitter and other &#8216;community&#8217; driven tools. In this particular case, they allowed their regular clients to make orders online before they&#8217;d arrive at the shop. Their business skyrocketed and they began to become a local &#8216;hub&#8217; for all sorts of events &#038; gatherings. A win-win, for both the clientèle and company owners. </p>
<p>There&#8217;s a number of great tools you can use online to really begin to increase your business. A number of them are considered &#8216;hyperlocal&#8217;, that is extremely targeted sites towards local businesses. A few that come to mind are <a href="http://www.yelp.com">Yelp*</a> and <a href="http://www.google.ca/url?sa=t&#038;source=web&#038;ct=res&#038;cd=1&#038;url=http%3A%2F%2Fwww.citysearch.com%2F&#038;ei=hP61SZv1KJmMsQO0y-DwCA&#038;usg=AFQjCNHJDw8YNL5h0e2xq7gEr5vjKUa1qg&#038;sig2=z_ajLEVH3DbyaomziJZkSg">citysearch</a>&#8211; and although both are largely geared towards restaurants, shops and brick &#038; mortar places they can still easily be wielded to garner additional traffic. </p>
<p><strong>Online and offline, one and the same.</strong><br />
Something we often forget (myself included) is that online and offline businesses are truly all the same. Although both may differ in physical locations they largely depend on the same variables in order to decide whether they&#8217;ll sink or swim. A large part of any business is word of mouth and reputation, both of which are truly dependent (Offline, especially) on your community whether it be nearby or afar. Negative reviews or comments made online or through word-of-mouth can spread like wildfire and damage any business. I&#8217;ve learned this firsthand with some of our own clients that weren&#8217;t 100% satisfied but even negative comments can be wielded to your benefit. Remember that it&#8217;s always best to ask your clients what they think of your services first before they have the opportunity to tell you (negative or positive). </p>
<p>I&#8217;ve seen cue cards left about coffee shops asking clients to leave reviews on Yelp* and other locations, and although it may not seem ingenious those extra few comments left on the web could easily bring in thousands of new visitors each month. In colder climates in particular, many people (at least outside city centers) don&#8217;t often roam about without a purpose &#8212; it&#8217;s key to wield online communities and sites to your benefit and get as many content clients to them as possible. We&#8217;ve lucked out ourselves in that sites like <a href="http://hostjury.com/reviews/Fused-Network">Hostjury</a> and <a href="http://www.gigpark.com/businesses/fusednetwork">Gigpark</a> allow our own clientele to leave great reviews about us. Would you believe that 65% of our clientbase has arrived from either of these sites? We wouldn&#8217;t <em>either</em>, until we checked our statistics. </p>
<p><strong>No news is bad news, online</strong><br />
Realize that not every review or peep you&#8217;ll hear about your company is going to be a positive one, but with some savvy and quick reaction you&#8217;ll be able to always explain yourself and your side of the story. The beautiful part about online communities is they often allow you the ability to respond to any negative commentary (or even positive) left about your company. The more people talking about you often garners more business though, whether positive or negative. You can interact on a whole new level where your clients were once inaccessible, you can be &#8216;real&#8217; to them.</p>
<p><strong>Local, yes. But don&#8217;t box yourself in</strong><br />
Remember that you&#8217;re not just a provider in your local community, don&#8217;t just offer a service or product. Be involved, get involved &#8212; and be local. I&#8217;m not saying buy local, in fact I believe in helping neighbors near and afar &#8212; especially as a company with clients in more than 45 different countries. Remember that as a retailer of any sort you have the ability to expand beyond your local community and start offering services to the world as well &#8212; it&#8217;s especially easy and there&#8217;s no reason for you to solely target your local market. I&#8217;ve seen companies go from a single employee to over thirty just by launching an online store and selling toys of all things. Their local targetmarket only had a few thousand consumers but their global reach was millions: They succeeded and there&#8217;s millions of other niches that your own products could easily fill as well. As much as you should think, act and be &#8216;local&#8217;, don&#8217;t forget there&#8217;s a market just within reach that consists of the entire planet. Don&#8217;t limit yourself to the few passerbys, sell globally.</p>
<p>If you are considering launching a retail store online, consider a few of the developers below who are happily hosted at Fused Network:<br />
<a href="http://www.sagemedia.ca">Sage Media</a><br />
<a href="http://www.peapod.ca">Peapod Studios</a><br />
<a href="http://16toads.com/">16Toads</a></p>
<p><strong>Global market, local economy. Two birds with one stone.</strong></p>
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		<title>HoHoTo! How to win some tickets &amp; gear.</title>
		<link>http://blog.fusednetwork.com/2008/12/13/hohoto-how-to-win-some-tickets-gear/</link>
		<comments>http://blog.fusednetwork.com/2008/12/13/hohoto-how-to-win-some-tickets-gear/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 15:30:41 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[Giving]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[hohoto]]></category>
		<category><![CDATA[toronto daily bread food bank]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=123</guid>
		<description><![CDATA[So, as a result of Fused Network being the largest (last minute) sponsor at the event we&#8217;ve been some tickets to the event. Although I realize it&#8217;s on extremely short notice (Planning, schmanning) we do have two tickets available to give out. The event itself is on Monday at 7 PM EST here in Downtown [...]]]></description>
			<content:encoded><![CDATA[<p>So, as a result of Fused Network being the largest (<em>last minute</em>) sponsor at the event we&#8217;ve been some tickets to the event. Although I realize it&#8217;s on extremely short notice (Planning, schmanning) we do have two tickets available to give out. The event itself is on <strong>Monday</strong> at <strong>7 PM EST</strong> here in <strong>Downtown Toronto</strong> at the ModClub, it was planned relatively quickly and will consist of about 600 local nerds, marketing and &#8216;suit&#8217; folks. You can&#8217;t find these tickets anywhere else and they&#8217;ve <em>sold out faster</em> than Governor Blagojevich, so here&#8217;s your only chance.</p>
<p><a href="http://www.dailybread.ca" target="_blank"><img src="http://blog.fusednetwork.com/wp-content/uploads/2008/12/banner_top.gif" alt="banner_top" title="banner_top" width="163" height="89" class="alignright size-full wp-image-139" /></a></p>
<p>Of course there&#8217;s <strong>1,000+ clients</strong>, the rest of the internet and only <strong>two tickets</strong> so we had to devise something really special to get to win. So we&#8217;ll make it as difficult as possible! In order to win there&#8217;s three requirements that you&#8217;ll have to satisfy. Three runners up will receive a tshirt from Threadless, so you&#8217;ll get something for your efforts even if you outright fail.</p>
<p><strong>The first step:</strong> (To admitting you have a problem, I&#8217;m addicted to twitter!)<br />
Even leaders have to be followers sometimes. So, I&#8217;m new to this whole twitter thing and with the number of hours I spend in the office answering your tickets &#8212; I don&#8217;t have time to make friends! You&#8217;ll need to &#8220;follow&#8221; me on Twitter:<br />
<a href="http://twitter.com/DavidAndGoliath">http://twitter.com/DavidAndGoliath</a></p>
<p>If you&#8217;re not familiar with twitter, I won&#8217;t even begin to explain it but it&#8217;s sort of like email and blogging on speed. The sign-up process is easy enough and it&#8217;s a great way to get interconnected, less bloaty than facebook and you won&#8217;t have all of those photos to untag in the morning.</p>
<p><strong>The second step:</strong><br />
You&#8217;ll have to say something naughty or nice about us somewhere on the web &#038; &#8216;twitter&#8217; the link to me (@Davidandgoliath your message here) You can post the &#8216;something nice about us&#8217; anywhere whether it&#8217;s your blog or a <a href="http://www.hostjury.com">hosting review</a> site.</p>
<p>Sound easy enough? Well, it is. You&#8217;ve got <strong>24 hours</strong>!<br />
Willy Wonka even gave out more so act now!</p>
<p><strong>The perks, requirements &#038; details.</strong><br />
<strong>1.</strong> We&#8217;ll be picking names randomly out of a hat. Winners for the two tickets will need to find their own transportation to the event however we&#8217;re open to playing chauffeur if you&#8217;re close enough. No limos, just a hyundai so don&#8217;t get too excited. The first two winners will be selected within 24 hours.</p>
<p><strong>2.</strong> Winners of the threadless shirts &#038; other random stuff (of my choosing) can live anywhere except Antartica and will be selected after the event completes.</p>
<p><strong>3.</strong> If a winner cannot be selected within 24 hours for the tickets they will be randomly dished out on twitter to the quickest responding individuals nearby.</p>
<p><strong>4.</strong> You don&#8217;t have to be a client of Fused Network to win, so join in the fun!</p>
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		<title>WordPress 2.7 released, worth the wait</title>
		<link>http://blog.fusednetwork.com/2008/12/10/wordpress-27-released-worth-the-wait/</link>
		<comments>http://blog.fusednetwork.com/2008/12/10/wordpress-27-released-worth-the-wait/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 02:51:53 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Open Source]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=118</guid>
		<description><![CDATA[WordPress 2.7 was just released a few moments ago (Found out on Twitter, where you should follow me) and I must say upfront: My, oh my, was it worth the wait. Before I&#8217;ve even had a few moments to dig into it after upgrading about sixteen installations of it manually, I&#8217;m taken aback by just [...]]]></description>
			<content:encoded><![CDATA[<p>WordPress 2.7 was just released a few moments ago (Found out on <a href="https://twitter.com/DavidAndGoliath">Twitter</a>, where you should <em>follow me</em>) and I must say upfront: My, oh my, was it worth the wait.</p>
<p>Before I&#8217;ve even had a few moments to dig into it after upgrading about sixteen installations of it manually, I&#8217;m taken aback by just how thorough of development Automattic has put into the interface and every aspect of the backend. I&#8217;ll have more shortly but if you haven&#8217;t yet, <strong>upgrade</strong>!<br />
<div id="attachment_119" class="wp-caption alignleft" style="width: 310px"><a href="http://blog.fusednetwork.com/wp-content/uploads/2008/12/screenshot-2.png"><img src="http://blog.fusednetwork.com/wp-content/uploads/2008/12/screenshot-2-300x198.png" alt="WordPress 2.7 Akismet statistics" title="screenshot-2" width="300" height="198" class="size-medium wp-image-119" /></a><p class="wp-caption-text">WordPress 2.7 Akismet statistics</p></div></p>
<p>If you have, what are your thoughts?</p>
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		<title>Magento easy installation &amp; more</title>
		<link>http://blog.fusednetwork.com/2008/11/04/magento-easy-installation-more/</link>
		<comments>http://blog.fusednetwork.com/2008/11/04/magento-easy-installation-more/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 15:21:49 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=116</guid>
		<description><![CDATA[We&#8217;ve got a couple of quick announcements to make regarding changes to our services. As of 15 minutes ago, Magento &#8212; one of the most often requested scripts for Installatron has been added to the mix of available installations. We will have many additional ones to come shortly but for now this should appease the [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve got a couple of quick announcements to make regarding changes to our services.</p>
<p>As of 15 minutes ago, Magento &#8212; one of the most often requested scripts for Installatron has been added to the mix of available installations. We will have many additional ones to come shortly but for now this should appease the masses. Magento is literally my second favorite script behind WordPress, I&#8217;m more excited than most of you about it.</p>
<p>Magento is a feature-rich, professional open-source eCommerce (shopping cart) solution that offers merchants complete flexibility and control over the look, content, and functionality of their online store. It was launched in 2007, and is the fastest growing eCommerce platform on the market with over 500,000+ downloads to date.</p>
<p>Future scripts will include e107 and a number of other ones so keep your<br />
eyes peeled.</p>
<p>For now, read more about Magento on their official site at http://www.magentocommerce.com and the feature list available here: http://www.magentocommerce.com/features</p>
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		<title>WordPress: Extending it&#8217;s reach</title>
		<link>http://blog.fusednetwork.com/2008/10/01/wordpress-extending-its-reach/</link>
		<comments>http://blog.fusednetwork.com/2008/10/01/wordpress-extending-its-reach/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 15:10:57 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[Open Source]]></category>
		<category><![CDATA[wordpress]]></category>
		<category><![CDATA[wordpress hosting]]></category>
		<category><![CDATA[wordpress plugins]]></category>
		<category><![CDATA[wordpress themes]]></category>

		<guid isPermaLink="false">http://blog.fusednetwork.com/?p=81</guid>
		<description><![CDATA[WordPress is an absolutely fantastic piece of software that allows for extreme functionality &#038; customization. Given that the system is entirely open source &#038; gpl&#8217;d with thousands of contributors there are plugins, themes and extensions galore available for the system. In our first topic about wordpress, I introduced the system and explained a few of [...]]]></description>
			<content:encoded><![CDATA[<p><strong>WordPress</strong> is an absolutely fantastic piece of software that allows for extreme functionality &#038; customization. Given that the system is entirely open source &#038; gpl&#8217;d with thousands of contributors there are plugins, themes and extensions galore available for the system. In our first topic about wordpress, I introduced the system and explained a few of it&#8217;s features and functionality. In this post I&#8217;ll cover &#8216;extending&#8217; wordpress using plugins and themes.</p>
<blockquote><p>&#8220;That is the beauty of free software, free meaning not only price but also the freedom to have complete control over it.&#8221;</p></blockquote>
<p>The included features are more than sufficient to get anyone started with blogging on the web. Take a peek at the <a href="http://wordpress.org/about/features/" target="_blank" rel="nofollow">wordpress features page</a> for more information. Now with all that in mind, let&#8217;s take a peek at some of the plugins, extensions and themes available to expand on the foundation that the open source project has laid. </p>
<h2>WordPress Plugins</h2>
<p>Plugins for wordpress allow you to extend the functionality by adding additional features that offer things like Flickr integration, RSS feeds and even more advanced systems like WordPress caching systems that turn your WordPress frontend into static content to allow your site to load faster and reduce load on your server. </p>
<p>A couple of the more popular <a href="http://wordpress.org/extend/plugins/" target="_blank" rel="nofollow">WordPress plugins</a> like <b>Akismet</b>, spam-blocking software for blogs, forums and more. We even use Akismet on our <a href="http://www.webhostingcommunity.com" target="_blank">web hosting community</a> because we&#8217;ve got enough Viagra and Cialis to last a lifetime. Gallery plugins, forums and all sorts of integration &#038; extendability is available and of course best of all it&#8217;s all entirely free. </p>
<h2>WordPress Themes</h2>
<p>WordPress themes allow you as the end-user to change the entire look of your site from typography, css and graphics. With thousands of themes available for WordPress, it&#8217;s difficult not to find several that you like. There&#8217;s numerous sites dedicated to WordPress themes like <a href="http://www.themeshaper.com" target="_blank" rel="nofollow">Themeshaper</a> run by one of our clients.</p>
<p>There&#8217;s many, many resources out there where wordpress themes could be had including the WordPress <a href="http://wordpress.org/extend/themes/" target="_blank" rel="nofollow">theme directory</a>. I&#8217;d personally recommend perusing sites like <a href="http://www.smashingmagazine.com" target="_blank" rel="nofollow">Smashing Magazine</a> for more options when it comes to WordPress.</p>
<p>In my next topic, I&#8217;ll delve into wordpress themes a bit more with some excerpts from a discussion regarding WordPress, the GPL and &#8216;premium&#8217; or pay2play themes. These first few posts were simply introductions into WordPress and what it offers.</p>
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		<title>A New Year, ye hear?</title>
		<link>http://blog.fusednetwork.com/2008/01/07/a-new-year-ye-hear/</link>
		<comments>http://blog.fusednetwork.com/2008/01/07/a-new-year-ye-hear/#comments</comments>
		<pubDate>Mon, 07 Jan 2008 22:04:07 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/index.php/2008/01/07/a-new-year-ye-hear/</guid>
		<description><![CDATA[Another year has gone by &#038; we&#8217;re left holding the confetti from the years&#8217; past. There&#8217;s been some amazing developments occurring under the hood that are slowly closing in on launch. Slowly, of course. That&#8217;s how we roll! As surprising as it is we were just short of hitting one of our goals this year [...]]]></description>
			<content:encoded><![CDATA[<p>Another year has gone by &#038; we&#8217;re left holding the confetti from the years&#8217; past. There&#8217;s been some amazing developments occurring under the hood that are slowly closing in on launch. Slowly, of course. That&#8217;s how we roll!</p>
<p>As surprising as it is we were just short of hitting one of our goals this year &#8212; we were just short of our goal of hosting 1,000 domain names by January first. Instead we arrived at a nice even 800, up by about 600 since the beginning of 2007. (Honestly, I&#8217;m ecstatic about it nonetheless. I always set lofty goals so even just grasping a sliver of the original target is wonderful)</p>
<p>Now some of you may be wondering where I&#8217;ve been! During the past couple of weeks I&#8217;ve been hiding out in Florida taking some much needed time off but at the same time solidified some upcoming changes &#038; plans. </p>
<p><strong>Hey, where are semi-dedicateds, David?!</strong><br />
First off, I&#8217;m sure a number of you are asking &#8220;Where are semi-dedicated packages, you&#8217;ve been talking about them since June!&#8221;. I&#8217;ll admit we dropped the ball on launching our semi-dedicated packages, while they&#8217;re essentially available (and we&#8217;ve got two servers handling clients for them) we still have yet to launch the packages.</p>
<p>The primary reason is a decent one though, I want to get our site &#8216;in tune&#8217; with our new offerings before launching them. There&#8217;s a number of different key areas that are currently being updated including a content overhaul &#8212; the new site will contain more information about our team, infrastructure &#038; what really makes us different from other providers.</p>
<p>The other half of it is that I&#8217;ve been absolutely swamped with keeping existing clients satisfied (hey, a 3 minute response time average isn&#8217;t something to brag about but it&#8217;s decent!) &#038; new ones content with our service. It doesn&#8217;t give me all that much time to devote to new development.</p>
<p>There&#8217;s a number coming in 2008 though, I&#8217;ll avoid tossing out time estimations but we&#8217;ve got a new cPanel theme in development, a site overhaul, new packages coming &#038; some other goodies in store.</p>
<p><strong>What&#8217;s the plan, stan?</strong><br />
First up on the chopping block are our current packages. We intend on splitting our offering into two different tiers at the moment &#8212; both business &#038; personal. I&#8217;m also (slowly) getting to work on a new &#8216;blog hosting&#8217; offering that has been on the backburner for a year. We&#8217;re about 6 years late to the blog hosting industry, but better late than never <img src='http://blog.fusednetwork.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>Second of all we&#8217;ve been preparing to hire new representatives. We&#8217;re finally at that &#8216;breaking point&#8217; where we can afford to dish out some funds for some new blood here at Fused. As we continue to overhaul our primary site you&#8217;ll see new information going up about our available careers &#8212; I&#8217;m really excited about the opportunities we&#8217;ll be offering soon.</p>
<p>There&#8217;s a tonne getting done &#038; just all stewing together. I&#8217;m looking forward to it!</p>
<p>On the plate:</p>
<ul>
<li>Affiliate program overhaul &#8212; Cleaning up the semantics, setting up a more competitive offering &#038; new &#8216;charity tallies&#8217; so users can see how they stack up against others in the system (optional).</li>
<li>
Site overhaul &#8212; tonnes of new information being made available, new tools &#038; hopefully an easy-to-use template system</li>
<li>Knowledgebase Updates &#8212; We understand the importance of our knowledgebase and how unfun it is to use. An overhaul is expected soon.</li>
</ul>
<p>We&#8217;ve also been completing an awful lot of custom development within the control panel. We&#8217;ve got new pretty little uptime &#038; trend graphs available (already completed, just waiting to be inputted!) for shared and dedicated users. Once the new control panel theme is ready we&#8217;ll be implementing them.</p>
<p>So while I&#8217;ve been silent on a number of key development topics as of late (Ruby on Rails, Semi-dedicated packages, etc.) know it&#8217;s moving forward. Hopefully we&#8217;ll add some manpower before February and kick it into action a bit faster!</p>
<p>There&#8217;s lots coming, stick around for the show!</p>
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		<title>Slow &amp; steady wins the race..</title>
		<link>http://blog.fusednetwork.com/2007/10/22/slow-steady-wins-the-race/</link>
		<comments>http://blog.fusednetwork.com/2007/10/22/slow-steady-wins-the-race/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 18:37:35 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[price war]]></category>
		<category><![CDATA[web hosting prices]]></category>
		<category><![CDATA[web hosting resources]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/index.php/2007/10/22/slow-steady-wins-the-race/</guid>
		<description><![CDATA[Slow &#038; steady wins the race .. or so we&#8217;re told when children. After 18 years of having Aesops&#8217; tortoise &#038; the hare pounded into our skulls as children we&#8217;re unleashed into the business world where the slow are supposedly &#8220;devoured &#038; crushed&#8221;, &#8220;eaten by bigger fish&#8221; &#038; left behind while the industry races forward. [...]]]></description>
			<content:encoded><![CDATA[<p>Slow &#038; steady wins the race .. or so we&#8217;re told when children. After 18 years of having Aesops&#8217; tortoise &#038; the hare pounded into our skulls as children we&#8217;re unleashed into the business world where the slow are supposedly &#8220;devoured &#038; crushed&#8221;, &#8220;eaten by bigger fish&#8221; &#038; left behind while the industry races forward.</p>
<p>In a sense, it&#8217;s true but there is a lot more to business than simply being the fastest. In web hosting for example, there are a great deal of companies tweaked purely for sales performance. Their entire sites, teams &#038; communications are tweaked entirely to increase sales, conversions and growth rate. Marketshare and penetration plays a large role in company valuation, thus a lot of companies (most likely with the intention of selling out later) are booking sales faster than they can keep up. </p>
<p>In essence, drowning in their own wake.<br />
High affiliate payouts, low prices &#038; insane resource offerings..</p>
<p><span id="more-57"></span></p>
<p><strong>The Underlying Problem:</strong> Idiots at the Helm<br />
The underlying problem in the web hosting industry (Not with us, mind you. Although I am utmost certain I&#8217;m an idiot) is that nerds simply have zero marketing expertise. They needed sales, growth &#038; expansion but had no skills to market themselves properly so they began to have others do it on their behalf.</p>
<p>Thus arrived affiliate programs. Affiliate programs would put the &#8216;marketing&#8217; in the hands of those who knew what to do with it. The only way to lure people in to sell on your behalf was to offer them some incentive. First came prizes, free hosting &#038; groping. When the affiliates got a bit greedy they started asking for more &#8212; cold hard cash. The web hosting providers gave in &#038; started offering &#8216;competitive&#8217; affiliate programs with $20, $25.. $50 &#038; even higher &#8216;payouts&#8217; for sales leads. With payouts as high as $100 per sale when your hosting package for the year is only $50 you have a slight problem: You&#8217;re losing money!</p>
<p>And that&#8217;s where it all went downhill&#8230;</p>
<p><strong>The Price Wars:</strong> The End of Common Cents<br />
Earlier this millennium, a number of companies began what we now know to be &#8216;price wars&#8217; within the web hosting industry. A random (A company to remain unnamed) provider began to offer lengthier (1-2 year) package terms with higher discounts to lure in new clients. The gimmick at the time was to show the low, low prices in their advertisements &#8212; e.g. &#8216;Hosting from $4!&#8217;</p>
<p>The thought of being able to purchase a hosting package at a highly discounted rate ($7 a month or lower) at the time was very alluring to consumers. At the time average pricing of web hosting was hovering around $10 a month &#038; when these $3-4 offers began to flood the market&#8230; consumers poured in.</p>
<p>A great deal of companies, uncertain of their own ability to keep up followed suit. They of course wanted to partake in the sales as well &#8212; growth is almost always a good sign! Soon enough more companies began to dive into the feeding frenzy. </p>
<p>The problem is the majority of companies involved simply didn&#8217;t have a large enough clientbase to cover their growing affiliate fees, overhead &#038; additional marketing expenditures to persist without getting <b>massive amounts of sales</b> so they continued to drop pricing until they could no further. Pricing for web hosting began to hover around $3.95* a month (With 800 year purchase, $3,000 cancellation fee &#038; zero support&#8230;) rather than the rates of &#8216;old&#8217;, just a few months earlier prices &#038; resources were hovering at $15 a month for most packages. What a sudden change!</p>
<p>With such massive affiliate schemes in place (paying out as much as $100 per sale) the hosting companies involved had to keep sales coming in quickly.. or they would perish. Prices were as low as they could go but companies had to ensure sales continued due to their overhead costs, affiliate payouts&#8230; the <b>resource wars</b> began.</p>
<p>Web hosting prices had already hit &#8220;rock bottom&#8221;. There simply was no further down these companies could go (Although some still try to go even lower) without <b>bankrupting themselves</b>, they had to find another way to compete. Remember, they&#8217;re not trying to compete based on support quality, uptime or any other &#8216;norm&#8217; we would gauge providers on. Rather they&#8217;re competing solely on the rate of growth of their companies.</p>
<p>Ignoring the pleas from their technical support teams, chief technology officers &#038; technical management&#8230;</p>
<p><b>The Resource Wars:</b> The Beginning of the End<br />
 With web hosting being such a high-tech offering, the consumers involved generally only have a few options to compare web hosting providers. In most cases their first instinct is to gauge a company based on pricing. They shop around looking for a price that is &#8216;smack dab in the middle&#8217; (unless they have a strict budget) &#038; will choose a hosting provider that lies in that pricing range. Consumers generally won&#8217;t go too high or too low because they see these offers as potential rip-offs. Human nature, I suppose.</p>
<p>When the bulk of web hosting providers had dropped their prices to obscenely low rates the providers ran out of options to compete on. With a large percentage of their revenue immediately being dispersed out to affiliates, overhead &#038; marketing they needed a new plan of attack and fast.</p>
<p>Resources became the new &#8216;price&#8217; in web hosting. Resources being offered suddenly began shooting up from 10 gigabytes to 100 &#038; now hovering in the <i>terabytes</i> range just to stay competitive. Again, remember competition to a number of these other companies isn&#8217;t about being the top quality provider &#8212; their bottom line is &#8216;sales, sales, sales&#8217;. If they&#8217;re not selling, growing or expanding at the waistline they cannot survive with the affiliate payout overhead they&#8217;re drowning themselves in.</p>
<p>*audible sigh*</p>
<p>The problem with insane resource offerings is that they&#8217;re simply not feasible to offer to &#8216;everyone&#8217;. While you may be able to afford to offer it to a few clients at a time you have to impose strict limits to ensure that most users can&#8217;t use it all. Fraud, at the bare minimum is what most web hosting companies are pushing these days.</p>
<p>Even worse, due to the massive affiliate payouts is that the &#8216;budget&#8217; providers have such a marketing reach that they&#8217;re considered &#8216;standard&#8217; by the majority of consumers. With payouts as high as $250 per lead it is hard for a marketing firm (or anyone) to disregard the payouts and refer based on quality alone. The result is that 3.5 terabytes of space &#038; transfer can be had for $2 a month &#8212; or at least according to a google search it can. </p>
<p>In reality though it isn&#8217;t a feasible offering and it couldn&#8217;t include actual support, uptime &#038; any sort of performance at those prices let alone resource allocations. Consumers expect to receive what they&#8217;re told they have though &#8211; so they flock like sheep to each of these companies. Sadly, the situation that the entire web hosting industry has dug itself into isn&#8217;t something we can easily escape.</p>
<p>On the brighter side, large budget providers are actually <b>handling</b> all of the marketing for top quality web hosting providers out there. We haven&#8217;t advertised anywhere (Minus a few forum posts here &#038; there, a couple of sales to reward signups and thank existing clients..) &#038; don&#8217;t need to: Clients find us because they&#8217;ve been bounced around from budget company to budget company looking for something half-decent.</p>
<p>It&#8217;s not a pretty situation but at least we get to pick up the pieces <b>one client at a time</b>. I&#8217;m reminded of another of Aesops&#8217; fables about the goose &#038; the golden egg. The owner of a goose that laid one golden egg a day wanted to get rich quick. He got greedy &#038; decided he would cut the goose open and just pull out all of the eggs. Inside he found nothing &#038; his precious goose was lost.</p>
<p>Thorough growth is best, this isn&#8217;t a race despite what those may tell you.</p>
<p><b>The End Result:</b> Buyer &#038; Buyout Beware<br />
The end result of all of the price wars, resource wars &#038; insane monthly affiliate dues is going to be a lot of buyouts. The large providers in the industry have set themselves up to be &#8216;worthy&#8217; to acquire. The numbers &#8216;look good&#8217; on paper: Hundreds of thousands of clients, $xxx millions in revenue &#8211; how can it not look pretty for acquisition!</p>
<p>The problem of course is that the companies looking to be purchased simply haven&#8217;t been keeping their house clean so to speak. In order for them to continue growth they&#8217;ll either have to overhaul their entire backend &#038; concentrate on offering higher quality support, phone support, prompt effective communication &#038; stability. </p>
<p>Otherwise the only way they&#8217;ll continue to get sales is by offering high affiliate payouts. There&#8217;s a great deal of &#8216;massive&#8217; companies running these sort of ships: I can&#8217;t say I agree with it, I&#8217;ve always been taught that slow &#038; steady wins the race. Why anyone even got involved in the affiliate, price &#038; resource wars I don&#8217;t know &#8212; anyone can grow, but it&#8217;s growing with a loyal clientbase that really matters.</p>
<p>And to get that you need high quality support, stability &#038; a team behind you with ethics. Nothing more, nothing less.</p>
<p><center><img src="http://www.kaboodle.com/hi/img/2/0/0/27/b/AAAAAhXWk2IAAAAAACe6GQ.jpg" alt="Slow &#038; Steady!" /></p>
<p>&#8220;Better be wise by the misfortunes of others than by your own.&#8221; &#8211; Aesop</center></p>
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		<title>Busy little beavers</title>
		<link>http://blog.fusednetwork.com/2007/10/17/busy-little-beavers/</link>
		<comments>http://blog.fusednetwork.com/2007/10/17/busy-little-beavers/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 16:05:22 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[client showcase]]></category>
		<category><![CDATA[company acquisition]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/index.php/2007/10/17/busy-little-beavers/</guid>
		<description><![CDATA[This is a blog title I&#8217;ve utilized far too often, and far too often it&#8217;s been true! I&#8217;ve been busy lately with a number of different things &#8212; later this week we&#8217;ll be announcing a small acquisition that&#8217;s completing (Less than 50 clients, nothing to get too excited about). Migrations too &#038; from others&#8217; services [...]]]></description>
			<content:encoded><![CDATA[<p>This is a blog title I&#8217;ve utilized far too often, and far too often it&#8217;s been true!<br />
I&#8217;ve been busy lately with a number of different things &#8212; later this week we&#8217;ll be announcing a small acquisition that&#8217;s completing (Less than 50 clients, nothing to get too excited about). Migrations too &#038; from others&#8217; services aren&#8217;t simple: It&#8217;s not always easy even when the client is all alone and requires no billing migration.</p>
<p>When they have 50 odd other friends &#038; need their billing data, records &#038; information retained.. well, migrations aren&#8217;t fun. On the other hand it is an <strong>exceptional experience</strong> to be able to work with additional clients. Something that has always given me much pleasure is ensuring needs are met &#8212; great or small. It&#8217;s a mixed result of caring &#038; ethics but in the end all I see are smiles: It&#8217;s wonderful!</p>
<p>Within 2 weeks we&#8217;ll be launching a couple of new things including a &#8216;clients&#8217; section of the site where we&#8217;ll be providing client case studies, a client list (Want on it?) &#038; some more testimonials. Shortly thereafter I will be personally setting up a client showcase.</p>
<p>A client showcase has been in the works for a long time. In total, I&#8217;ve sent out 3 different <strong>thorough client interviews</strong>, none of which have been returned mind you! The client showcase is going to be a great opportunity to get your site some additional visibility (Fused Network receives over 5,000 uniques a month &#8212; what they do here, I&#8217;m not certain but they definitely don&#8217;t comment on the blog!) and give us the chance to get a &#8216;behind the scenes&#8217; view of each clients&#8217; operation.</p>
<p>We&#8217;ve hosted a great deal of smaller fortune 500 companies (Is there such thing as &#8216;small fortune 500 companies&#8217;?), design firms, charities, faith-based organizations &#038; all sorts of excellent clients and I want to give everyone a chance to meet them all even if just on-line.</p>
<p>Beyond that.. Semi-dedicated (I will see to it!) will be officially launching shortly. Especially now that we&#8217;ll be bringing our second semi-dedicated server online, it&#8217;s probably time to actually let people know about it. Oops.</p>
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		<title>Long awaited Semi-Dedicated plans!</title>
		<link>http://blog.fusednetwork.com/2007/08/08/long-awaited-semi-dedicated-plans/</link>
		<comments>http://blog.fusednetwork.com/2007/08/08/long-awaited-semi-dedicated-plans/#comments</comments>
		<pubDate>Wed, 08 Aug 2007 14:19:46 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/?p=49</guid>
		<description><![CDATA[Our long awaited Semi-Dedicated plans should be arriving soon. As a result of hardware delays at the providers we utilize in Chicago &#038; Los Angeles the packages have been slow in arrival. The packages themselves will be impressive upon arrival. The Semi-Dedicated nature of the plans allows much greater bursting &#038; resource usage than any [...]]]></description>
			<content:encoded><![CDATA[<p>Our long awaited Semi-Dedicated plans should be arriving soon. As a result of hardware delays at the providers we utilize in Chicago &#038; Los Angeles the packages have been slow in arrival.</p>
<p>The packages themselves will be impressive upon arrival. The Semi-Dedicated nature of the plans allows much greater bursting &#038; resource usage than any shared packages available on the market these days. Overall I&#8217;m satisfied with the offering &#038; can&#8217;t wait to get it launched.</p>
<p>Earlier today we made the initial arrangements to purchase the first Dual Xeon that will be utilized to serve out the pages. Sadly, we&#8217;ve already got a full plate of 4 users going on it so there won&#8217;t be any available for sale just yet. The second batch of systems is slated for arrival later this weekend &#038; we&#8217;ll have a public launch shortly afterwards.</p>
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		<title>Semi-Dedicated nearing</title>
		<link>http://blog.fusednetwork.com/2007/06/24/semi-dedicated-nearing/</link>
		<comments>http://blog.fusednetwork.com/2007/06/24/semi-dedicated-nearing/#comments</comments>
		<pubDate>Sun, 24 Jun 2007 19:47:07 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/?p=46</guid>
		<description><![CDATA[Our semi-dedicated packages are continuing to increase in popularity. A number of users have been asking about them recently &#038; with a few of our larger clients looking to move to them&#8230; it&#8217;s time to launch. The packages are still being finalized but will be similar to the following: Fully Managed on AMD Opteron System [...]]]></description>
			<content:encoded><![CDATA[<p>Our semi-dedicated packages are continuing to increase in popularity. A number of users have been asking about them recently &#038; with a few of our larger clients looking to move to them&#8230; it&#8217;s time to launch.</p>
<p>The packages are still being finalized but will be similar to the following:</p>
<p>Fully Managed on AMD Opteron System<br />
Less than 10 clients per system (Average of 5)<br />
99.9% Uptime Guaranteed<br />
cPanel / Linux / Apache / MySql 5 / PHP 5<br />
Custom software installations available (Shoutcast, other streaming applications)<br />
Shell access</p>
<p>The systems will be available in our Chicago facilities.</p>
<p><strong>Our pricing starts as follows:</strong><br />
50 Gigabytes of space / 500 Gigabytes of transfer: $125 Monthly<br />
35 Gigabytes of space /  350 Gigabytes of transfer: $100 Monthly<br />
20 Gigabytes of space / 200 Gigabytes of transfer: $75 Monthly</p>
<p>There will be an additional fee of $5 per domain hosted on each account. These packages are primarily developed for sites that have large resource requirements, not reselling purposes. The additional resource allowances &#038; minimal amount of users on each system allow users to use quite a bit &#8216;more&#8217; without having any effect on other local users.</p>
<p>Our shared packages will be slowly &#8216;evolving&#8217; into reseller style packages shortly. WHM access will be available to all users on our shared hosting service who have multiple accounts.</p>
<p>Expect additional updates soon&#8230; our semi-dedicated packages will be live before the weekend is over!</p>
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		<title>Up, up &amp; away!</title>
		<link>http://blog.fusednetwork.com/2007/06/21/up-up-away/</link>
		<comments>http://blog.fusednetwork.com/2007/06/21/up-up-away/#comments</comments>
		<pubDate>Thu, 21 Jun 2007 21:46:13 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/?p=44</guid>
		<description><![CDATA[Growth. If it&#8217;s referring to something bursting from your skin, bad. If it&#8217;s referring to a company like Fused Network, great! We&#8217;re growing &#038; finally I believe we&#8217;ve taken our first few &#8216;baby steps&#8217; as a company. More than a year ago after many, many months of preparation we rebranded into Fused Network. Since that [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Growth.</strong> If it&#8217;s referring to something bursting from your skin, bad.<br />
If it&#8217;s referring to a company like Fused Network, great!</p>
<p>We&#8217;re growing &#038; finally I believe we&#8217;ve taken our first few &#8216;baby steps&#8217; as a company. More than a year ago after many, many months of preparation we rebranded into Fused Network. Since that day we&#8217;ve experienced growth in leaps &#038; bounds. </p>
<p><a href='http://blog.fusednetwork.com/wp-content/uploads/2007/06/superman.gif' title='Faster than a speeding bullet'><img src='http://blog.fusednetwork.com/wp-content/uploads/2007/06/superman.gif' alt='Faster than a speeding bullet' /></a></p>
<p>Every single day we&#8217;ve been gaining multiple clients and it&#8217;s only speeding up. Just recently we&#8217;ve surpassed 150 active clients for shared &#038; dedicated services.</p>
<p>Our initial goal of ~1,000 shared clients within the first year wasn&#8217;t met, however at the current rate of growth we&#8217;ll be at ~750 before this year is complete. I suspect that by year&#8217;s end with our new features &#038; products being launched we&#8217;ll easily surpass all expectations. </p>
<p>It&#8217;s not easy street though, with hundreds of thousands of competitors in the ring all clawing for the limited amount of clientele entering the market we&#8217;ll need to set ourselves apart further from the crowd. </p>
<p>During the past few weeks I have been busy meeting a few higher profile (potential) clients &#038; with that development on our backend has slowed a tad but we&#8217;re still on target for a number of releases. I have a number of posts for both the blog &#038; newsletter ready to roll and you&#8217;ll be hearing about the upcoming features soon. <img src='http://blog.fusednetwork.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>Expect a few updates in short succession. </p>
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		<title>Upcoming changes &amp; announcements</title>
		<link>http://blog.fusednetwork.com/2007/06/09/upcoming-changes-announcements/</link>
		<comments>http://blog.fusednetwork.com/2007/06/09/upcoming-changes-announcements/#comments</comments>
		<pubDate>Sat, 09 Jun 2007 17:37:11 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/?p=38</guid>
		<description><![CDATA[To add some additional responses &#038; feedback to this mornings&#8217; earlier e-mail I&#8217;ve decided to write some further notes here. The announcement sent out detailed some basics regarding our recent implementation of cPanel 11, upcoming network modifications &#038; the possibility of adding Ruby on rails. The first topic I&#8217;d like to lightly touch on is [...]]]></description>
			<content:encoded><![CDATA[<p>To add some additional responses &#038; feedback to this mornings&#8217; earlier e-mail I&#8217;ve decided to write some further notes here.</p>
<p>The announcement sent out detailed some basics regarding our recent implementation of cPanel 11, upcoming network modifications &#038; the possibility of adding Ruby on rails. The first topic I&#8217;d like to lightly touch on is <strong>Ruby on Rails</strong>.</p>
<p>I&#8217;ll quote Wikipedia and get started:</p>
<blockquote><p>Ruby on Rails is a web application framework, released in 2004, that aims to increase the speed and ease with which database-driven web sites can be created and offers skeleton code frameworks (scaffolding) from the outset. Often shortened to Rails, or RoR, Ruby On Rails is an open source project written in the Ruby programming language and applications using the Rails framework are developed using the Model-View-Controller design pattern.</p></blockquote>
<p>Implementation of Ruby on Rails is something that I&#8217;ve been considering for a long time. While I don&#8217;t foresee RoR being the &#8216;next big thing&#8217; I do feel that it would be an excellent offering. We&#8217;ve always been massive open source supporters here at Fused Network &#038; that won&#8217;t change anytime soon.</p>
<p>With the implementation of Ruby on Rails there&#8217;s another whole &#8216;world&#8217; out there that we can access. Not only would we be able to support additional open source projects that are utilizing Ruby but other users who are developing projects on Ruby could find a home at Fused Network.</p>
<p>The problem is of course that I&#8217;d have to learn to wield it in the meantime &#038; any further employees added would need to do so as well. The other side of that is without sufficient support from our current clientele it isn&#8217;t something that I&#8217;d want to unleash some more time into. Time, while not exactly worth &#8216;money&#8217; is limited <img src='http://blog.fusednetwork.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>The other announcements that I lightly touched on in the e-mail was our upcoming network changes. Recently our network service provider alerted us that they would be removing nLayer from their offerings &#038; replacing it with MCI (UUNet). </p>
<p>It&#8217;s a change that I consider to be very impressive. During my past several years in the hosting industry I have primarily utilized MCI (UUNet &#038; friends) &#038; couldn&#8217;t have been happier with it&#8217;s performance and amazing uptime. The addition will allow me to take Fused ten steps higher with our dedicated &#038; shared offerings.</p>
<p>Last but not least the release of cPanel 11 has added some additional features &#038; fixes that are impressive. Admittedly I&#8217;ve never been a large fan of cPanel&#8217;s offerings but with it&#8217;s latest release I believe they&#8217;re taking a step in the right direction.</p>
<p>I&#8217;ll have more on our additional upcoming offerings soon&#8230;</p>
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		<title>Fused Network launches Roundcube webmail system</title>
		<link>http://blog.fusednetwork.com/2007/04/29/fused-network-launches-roundcube-webmail-system/</link>
		<comments>http://blog.fusednetwork.com/2007/04/29/fused-network-launches-roundcube-webmail-system/#comments</comments>
		<pubDate>Sun, 29 Apr 2007 13:44:49 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/index.php/2007/04/29/fused-network-launches-roundcube-webmail-system/</guid>
		<description><![CDATA[RoundCube Webmail is a browser-based multilingual IMAP client with an application-like user interface. It provides full functionality you expect from an e-mail client, including MIME support, address book, folder manipulation, message searching and spell checking. RoundCube Webmail is written in PHP and requires the MySQL database. The user interface is fully skinnable using XHTML and [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>RoundCube Webmail is a browser-based multilingual IMAP client with an application-like user interface. It provides full functionality you expect from an e-mail client, including MIME support, address book, folder manipulation, message searching and spell checking. RoundCube Webmail is written in PHP and requires the MySQL database. The user interface is fully skinnable using XHTML and CSS 2.</p></blockquote>
<p>We&#8217;ve just recently (last week) finished installing Roundcube on our systems for the second time around. I prefer the system to some of the more readily available clients out there like Horde, Neomail &#038; Squirrelmail. Although renowned for their stability (At least horde and Squirrelmail) they&#8217;re both very &#8216;hindering&#8217; compared to the available clients out there like gMail and Yahoo&#8217;s.</p>
<p>Roundcube evens up the fight and was installed late last week after nearly a year of being turned off.</p>
<p><strong>Welcome back Roundcube!</strong><br />
<img src="http://fusednetwork.com/main_screen.jpg" alt="Roundcube is back" /></p>
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		<title>Coupons / Donation codes</title>
		<link>http://blog.fusednetwork.com/2007/04/12/coupons-donation-codes/</link>
		<comments>http://blog.fusednetwork.com/2007/04/12/coupons-donation-codes/#comments</comments>
		<pubDate>Thu, 12 Apr 2007 18:46:24 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Coupons]]></category>
		<category><![CDATA[Development]]></category>

		<guid isPermaLink="false">http://www.fusednetwork.com/blog/index.php/2007/04/12/coupons-donation-codes/</guid>
		<description><![CDATA[Good afternoon folks, I just thought I&#8217;d take a moment to send out some love in the form of some coupon codes! The following codes will donate 100% of your initial payment to the different charities listed: code: childsplay Donates to: Child&#8217;s Play Charity Information: Since 2003, gamers have banded together through registered Seattle-based charity, [...]]]></description>
			<content:encoded><![CDATA[<p>Good afternoon folks,</p>
<p>I just thought I&#8217;d take a moment to send out some love in the form of some coupon codes! The following codes will donate <strong>100%</strong> of your initial payment to the different charities listed:</p>
<p>code: childsplay<br />
Donates to: <a href="http://www.childsplaycharity.org/">Child&#8217;s Play Charity</a><br />
Information: Since 2003, gamers have banded together through registered Seattle-based charity, Child&#8217;s Play. Over a million dollars in donations of toys, games, books and cash for sick kids in children&#8217;s hospitals across North America and the world have been collected since our inception.</p>
<p>code: sickkids<br />
Donates to: <a href="http://www.sickkids.ca/">Sick Kids</a><br />
Information: The Hospital for Sick Children (SickKids), affiliated with the University of Toronto, is Canada&#8217;s most research-intensive hospital and the largest centre dedicated to improving children&#8217;s health in the country. As innovators in child health, SickKids improves the health of children by integrating care, research and teaching.</p>
<p>code: thearmy<br />
Donates to: <a href="http://www.salvationarmy.ca/">The Salvation Army</a><br />
Information: The Salvation Army is an international Christian church. Its message is based on the Bible; its ministry is motivated by love for God and the needs of humanity.</p>
<p>And if you&#8217;re just in it for savings you can use the code cheapskate to get 50% off. I&#8217;d much prefer it if you chose one of the available charity codes though, it&#8217;s for a good cause folks!<br />
If you have any other charities you&#8217;re interested in setting up &#8216;pre-configured&#8217; codes for let me know.</p>
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		<title>We&#8217;re alive!</title>
		<link>http://blog.fusednetwork.com/2006/02/12/were-alive/</link>
		<comments>http://blog.fusednetwork.com/2006/02/12/were-alive/#comments</comments>
		<pubDate>Sun, 12 Feb 2006 07:27:55 +0000</pubDate>
		<dc:creator>David McKendrick</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Development]]></category>

		<guid isPermaLink="false">http://www.fusedblog.com/?p=3</guid>
		<description><![CDATA[It&#8217;s quite refreshing to be able to visit our little spot on the web (fused blog) and write about the ongoing development of Fused Network. There have been quite a bit of internal discussions going on concerning consolidation of all of our hardware/development into one single location: Toronto The final decision was to continue company [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s <em>quite refreshing</em> to be able to visit our little spot on the web (fused blog) and write about the ongoing development of Fused Network.</p>
<p>There have been quite a bit of internal discussions going on concerning consolidation of all of our hardware/development into one single location: <strong>Toronto </strong></p>
<p>The final decision was to continue company development outside of Toronto for now but allowing some minor growth to take place here where we&#8217;re from. We&#8217;re not against having the entire shop/stop setup here but for now it&#8217;s not financially viable to increase our expenses threefold solely to have hardware nearby.</p>
<p>We&#8217;ll keep you on the up and up.. <strong>you&#8217;re in the know</strong></p>
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